{"title":"Bestsellers","description":"\u003cp\u003eBestsellers\u003c\/p\u003e","products":[{"product_id":"sos-lipsoftie-lip-treatment","title":"SOS LipSoftie® Lip Treatment","description":"A clinically-tested + derm-approved vegan lip treatment that delivers the intense hydration of a lip mask to rescue dry, chapped lips.\u003cbr\u003e\u003cp\u003eDesigned for sensitive, irritated lips, this cushiony treatment balm delivers instant comfort + long-lasting hydration for smooth, softie lips.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eImmediately after use:\u003cbr\u003e - 100% agree it relieves chapped lips\u003cbr\u003e - 100% agree it instantly comforts dry lips\u003cbr\u003eAfter 2 weeks of use:\u003cbr\u003e - 100% agree lips feel softer after use\u003cbr\u003e - 100% agree formula delivers long-lasting hydration\u003cbr\u003e - 100% agree product helps heal and repair dry, damaged lips\u003cbr\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eLipSoftie® Lip Treatment is made with a blend of four soothing restorative oils and lysine, it’s non-sticky and made with food-grade flavor to avoid further drying out lips.\u003cbr\u003e\u003cstrong\u003eShea Butter:\u003c\/strong\u003e Boosts lip hydration and soothes skin.\u003cbr\u003e\u003cstrong\u003eJojoba Oil:\u003c\/strong\u003e Locks in moisture to keep lips soft and supple.\u003cbr\u003e\u003cstrong\u003eLysine: \u003c\/strong\u003ePrevents dryness and helps to smooth + soften lips.\u003cbr\u003e\u003cstrong\u003eIngredient List:\u003c\/strong\u003e Hydrogenated Polyisobutene, Polybutene, Diisostearyl Malate, Hydrogenated Soybean Oil, Hydrogenated Olive Oil, Polyhydroxystearic Acid, Hydrogenated Jojoba Oil, Ethylene\/Propylene\/Styrene Copolymer, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Lauroyl Lysine, Butyrospermum Parkii (Shea) Butter, Ricinus Communis (Castor) Seed Oil, Caprylyl Glycol, Tocopherol, Ethylhexylglycerin, Phytosterols, Tocopheryl Acetate, Butylene\/Ethylene\/Styrene Copolymer, Simmondsia Chinensis (Jojoba) Seed Oil, Glycine Soja (Soybean) Oil, Cocos Nucifera (Coconut) Oil, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Flavor (Aroma), Eugenol, Isoeugenol, Iron Oxides (Ci 77491, Ci 77499), Red 27 Lake (Ci 45410), Titanium Dioxide (Ci 77891).\u003cbr\u003eDermatologist Approved, Clinically Tested, Hypoallergenic.\u003cbr\u003eFragrance Free, Essential Oil Free, Gluten Free, Silicone Free, Alcohol-Free, Vegan, Cruelty-Free.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eThe list of ingredients may change from time to time. Please refer to the product packaging for the most up-to-date information.\u003c\/em\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eLather on for hydration and comfort. \u003cbr\u003e\u003cstrong\u003ePro Tip\u003c\/strong\u003e: Use at night for an overnight mask!\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"My lips have never felt this healthy and or looked this supple before! This products feels so nice on my lips. It's smooth and not sticky at all. I love that this product contains quality ingredients like Shea Butter and Jojoba Oil, and that it's completely vegan and cruelty-free! I absolutely recommend this product and I can't wait to try more from Tower 28!\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"I have dry, chapped lips that crack especially during the colder months and the LipSoftie Lip Treatment saved my lips with no irritation... It has a lightweight texture that doesn't feel sticky. I enjoy wearing it during the day and at night as a lip mask. The LipSoftie is another great addition to the SOS line!\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"Used it for 3 days \u0026amp; my lips were so unbelievably soft then day 5 I started noticing my chapped inner lips were finally disappearing which I’ve tried everything \u0026amp; nothing worked till now. No exaggerating. This is probably the best hydrating lip treatment \u0026amp; my newest obsession where I’ll be constantly hooked with at my finger tips.\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"This lip treatment saved my lips. I have been suffering with dry, peeling lips \u0026amp; after using this my lips are hydrated and soft again. It lasts a really long time on the lips \u0026amp; doesn’t dry them out like other treatments (I have tried SO many). It’s also not sticky at all! It feels so luxurious on my lips and smells amazing. I love it so much, I have to collect all of them!\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"This product honestly saved my lips especially during this weird transition between winter and spring where my dry skin\/lips would normally flare up. The lip balm soaks into my lips beautifully, rather than sit on top, which is a major part in what I look for in a lip balm. It also lasts for about a couple hours on me, and keeps my lips soft for a few more hours ahead.\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"One of the first things I noticed about the product was how hydrating it is! I hate sticky lip products but this was not sticky AT ALL. It feels so nice and hydrating on the lips and you can really tell it’s moisturizing.\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"This product is AMAZING! It really has a lasting hydrating effect. I have been using it both overnight and during the day and can see a noticeable difference in how soft my lips are (and not just in the hour or two after application like other alternatives).\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"I have lips that will peel and get crusty overnight if I don’t use a lip mask. I use it once in the morning and once at night. My lips have never felt so soft during the day! My lipstick looks flawless when I use this the night before. Plus, the smell is SO GOOD. It reminds me of a lip balm I loved as a teen but was discontinued. This is my new go to lip product!!\"\u003c\/p\u003e\u003cbr\u003e","brand":"My Store","offers":[{"title":"SOS Vanilla","offer_id":67804706013504,"sku":"1790563497137-1","price":8.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1001\/0660\/0768\/files\/PACKSHOT-SOS.webp?v=1792425725"},{"product_id":"the-cheeky-duo","title":"The Cheeky Duo","description":"\u003cp\u003eDouble the blush, double the fun! The Cheeky Duo brings you the best of both worlds—a dewy BeachPlease Cream Blush + a soft matte GetSet Powder Blush for a buildable flush that lasts from A.M. to P.M.\u003cbr\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eBlush stacking is the secret to a custom, multidimensional glow!\u003c\/strong\u003e\u003cbr\u003eLayering multiple blush shades—especially in different finishes (matte, dewy), formats (cream, powder), or tones—creates a seamless, naturally flushed look. Ready to get cheeky? 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This is probably the best hydrating lip treatment \u0026amp; my newest obsession where I’ll be constantly hooked with at my finger tips.\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"I have dry, chapped lips that crack especially during the colder months and the LipSoftie Lip Treatment saved my lips with no irritation... It has a lightweight texture that doesn't feel sticky. I enjoy wearing it during the day and at night as a lip mask. 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Also use throughout the day over makeup and as needed (post-workout, etc) to refresh and purify.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStep 3: Recover with SOS Cream.\u003cbr\u003e\u003c\/strong\u003eApply AM\/PM to face and neck as the last step of your skincare routine to lock in moisture.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cbr\u003e Step 4: Treat with SOS LipSoftie®.\u003cbr\u003e\u003c\/strong\u003eLather on lips as needed to hydrate and comfort.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePro Tip\u003c\/strong\u003e: Use at night as an overnight mask!\u003cbr\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eSOS Gel Cleanser:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWater\/Aqua\/Eau, Decyl Glucoside, Aloe Barbadensis Leaf Juice, Niacinamide, Caprylyl\/Capryl Glucoside, Phenoxyethanol, Glycerin, Caprylyl Glycol, Citric Acid, Chlorphenesin, Magnesium Aspartate, Zinc Gluconate, Algin, Achillea Millefolium (Yarrow) Extract, Avena Sativa (Oat) Kernel Extract, Cardiospermum Halicacabum (Ballon Vine) Flower\/Leaf\/Vine Extract, Sapindus Mukorossi (Soapberry) Peel Extract, Panthenol, Copper Gluconate.\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSOS Spray:\u003cbr\u003e\u003c\/strong\u003eWater\/Aqua\/Eau, Sodium Chloride, Hypochlorous Acid.\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSOS Cream:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWater\/Aqua\/Eau, Glycerin, Cetyl Ethylhexanoate, Caprylic\/Capric Triglyceride, Propanediol, 1,2-Hexanediol, Glyceryl Stearate, Cetearyl Alcohol, Microcrystalline Cellulose, Sodium Polyacrylate Starch, Sclerotium Gum, Triolein, Potassium Cetyl Phosphate, Behenyl Alcohol, Allantoin, Ceramide NP, Glyceryl Dioleate, Cellulose Gum, Sodium Phytate, Pentylene Glycol, Sodium Acetylated Hyaluronate, Sodium Hyaluronate, Sodium Hyaluronate Crosspolymer, Hydrolyzed Sodium Hyaluronate, Ethylhexylglycerin.\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSOS LipSoftie:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eHydrogenated Polyisobutene, Polybutene, Diisostearyl Malate, Hydrogenated Soybean Oil,Hydrogenated Olive Oil, Polyhydroxystearic Acid, Hydrogenated Jojoba Oil, Ethylene\/Propylene\/Styrene Copolymer, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Lauroyl Lysine, Butyrospermum Parkii (Shea) Butter, Vanillin, Ricinus Communis (Castor) Seed Oil, Caprylyl Glycol, Tocopherol, Ethylhexylglycerin, Phytosterols, Tocopheryl Acetate, Butylene\/Ethylene\/Styrene Copolymer, Simmondsia Chinensis (Jojoba) Seed Oil, Glycine Soja (Soybean) Oil, Cocos Nucifera (Coconut) Oil, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Titanium Dioxide (Ci 77891).\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":67804711944512,"sku":"1790563482521","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1001\/0660\/0768\/files\/3031119-hero.jpg?v=1792425782"},{"product_id":"shineon-plumping-lip-jelly","title":"ShineOn Plumping Lip Jelly","description":"\u003cp\u003eA pain-free lip plumping gloss that uses first-ever VibePlump™ technology that vibrates volume into lips — without the burn or irritation. 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May Contain\/Peut Contenir [+\/-]: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium\u003cbr\u003e Dioxide (CI 77891), D\u0026amp;C Red 7 Lake (CI 15850), FD\u0026amp;C Blue 1 Lake (CI 42090), D\u0026amp;C Red 28 Lake (CI 45410). \u003c\/p\u003e\u003cbr\u003e\u003cp\u003eSwipe on and smile! Every pair of lips are unique. 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Please refer to the product packaging for the most up-to-date information.\u003c\/em\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eUse for blemishes, sunburns, rashes, eczema, post-workout, and post-procedure. For best results, spray on dry, freshly-cleansed skin AM + PM.\u003cbr\u003eCan also be used throughout the day over makeup and as-needed to refresh and purify (ie. post-workout).\u003cbr\u003e\u003cstrong\u003ePro Tip\u003c\/strong\u003e: Pair with SOS Cleanser + SOS Cream for a 1-2-3 step routine!\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"I’ve been struggling for over a year with skin barrier issues that were relentless in destroying my skin. After one day, things started to calm down… and after just a few days, I’m starting to see signs that skin is actually repairing and showing signs of health!\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"I have told just about anyone within shouting distance about how amazing this is. We have three kids and we use this for anything that itches, after too much sun (MAGIC!!), infected cuticles, scrapes, breakouts, etc. I literally do not leave the house without this stuff.\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"I cannot stress this enough: if you suffer from eczema or related skin conditions, this product is your ally! I have struggled for years and spent a lot of money trying to figure out what works best to keep my eczema under control (without using steroids, of course!) and I wish I knew this brand earlier. If you are still skeptic, I hope the before and after pictures help. I use this, let it dry and then apply a suitable lotion for sensitive skin.\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"This has helps my acne a bunch!!! I had really red and irritated skin and the bumps was hurting. After just one week of using I saw huge improvement in my skin. My acne is pretty much going away!\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\"I have tried multiple other brands of hypochlorous acid and always come back to the OG. You get what you pay for!\"\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eMy skin has always been dry and after turning 25 I started to experience extreme break outs and painful acne. I also started to get eczema on my face. SOS spray helped soothe my dry skin and alleviate my painful acne. Once I started using the spray consistently I noticed a lot less breakouts and smoother skin in general. It’s one of my holy grail items that I consistently repurchase and recommend to anyone and everyone!\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e","brand":"My Store","offers":[{"title":"Standard + Travel Size","offer_id":67804712632640,"sku":"1790563481854-1","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1001\/0660\/0768\/files\/Set-SOSSprayDuo_f7fa4d12-9b94-4349-9a35-f0064fdc01ea.webp?v=1792425792"},{"product_id":"jell-o-x-tower-28-lip-jelly-lip-gloss-gift-set","title":"JELL-O® X TOWER 28 Lip Jelly Lip Gloss Gift Set","description":"\u003cp\u003eIt’s the collab you’ve been craving, and a juicy shakeup for your everyday lip routine. Inspired by JELL-O®’s fun, full-on flavors and signature jiggle, this lip oil-gloss hybrid delivers the shine of a gloss, the comfort of a balm, and five nourishing oils to soothe and protect lips. 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These clinically proven, cushiony lip treatment balms combine creamy scents, sheer color, instant comfort and long-lasting hydration for smooth softie lips. Made with 100% food-grade flavor, they’re safe for even the most sensitive lips and taste so good you’ll want to eat them.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eShea Butter: Boosts lip hydration and soothes skin.\u003c\/p\u003e\u003cp\u003eJojoba Oil: Locks in moisture to keep lips soft and supple.\u003c\/p\u003e\u003cp\u003eLysine: Helps prevent dryness and smooth and soften lips.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":67804712763712,"sku":"1790563480371","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1001\/0660\/0768\/files\/3026234-Hero.jpg?v=1792425796"},{"product_id":"the-complexion-match-set","title":"The Complexion Match Set","description":"\u003cp\u003eEverything you need for a full-coverage, skin-first base in one set. 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Use fingertips, a brush, or beauty sponge to blend.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePro Tip:\u003c\/strong\u003e Select one shade lighter than your skin tone to brighten!\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eHyaluronic Acid:\u003c\/strong\u003e Hydrates skin to keep it looking supple, smooth + bouncy.\u003cbr\u003e\u003cstrong\u003eCentella Asiatica Leaf Extract: \u003c\/strong\u003eSoothes + calms sensitive skin.\u003cbr\u003e\u003cstrong\u003eLysine: \u003c\/strong\u003eHelps the production of collagen + repairs and prevents dry skin.\u003cbr\u003e\u003cstrong\u003eIngredient List: \u003c\/strong\u003eWater\/Aqua\/Eau, Hydrogenated Polyisobutene, Isononyl Isononanoate, Propanediol, Glycerin, Polyglyceryl-3 Polyricinoleate, Polyglyceryl-3 Diisostearate, Disteardimonium Hectorite, Sorbitan Isostearate, Magnesium Sulfate, Sodium Dehydroacetate, Caprylyl Glycol, 1,2-Hexanediol, Magnesium Stearate, Tocopheryl Acetate, Sodium Lauroyl Glutamate, Lysine, Magnesium Chloride, Sodium Hyaluronate, Cassia Angustifolia Seed Polysaccharide, Centella Asiatica Extract, Lactobacillus Ferment Lysate, Camellia Sinensis Leaf Extract, Punica Granatum Bark\/Fruit Extract, Lactobacillus Ferment, Caffeine, Aluminum Hydroxide (CI 77002), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).\u003cbr\u003eDermatologist Approved, Clinically Tested, Hypoallergenic, Non-irritating, Clinically Tested for Irritation, Ophthalmologist-tested.\u003cbr\u003eFragrance Free, Essential Oil Free, Gluten Free, Silicone Free, Alcohol-Free, Non-comedogenic, Vegan, Cruelty-Free.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eThe list of ingredients may change from time to time. 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The rounded teardrop shape seamlessly blends liquids and creams across larger areas without harsh lines, while the tapered tip reaches smaller, hard-to-blend spots. The perfect +1 to Swipe Serum Foundation (sold separately).\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eBest for: Precision application + refining coverage\u003c\/p\u003e\u003cp\u003eTap to build coverage in targeted areas\u003c\/p\u003e\u003cp\u003eUse the tip for pinpoint application (under eyes, around nose, blemishes)\u003c\/p\u003e\u003cp\u003eLightly blend edges to perfect without overworking\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eDesigned to play nice with sensitive, acne-prone skin, this baby blending brush has soft, quick-drying synthetic bristles that help reduce excess moisture keeping your brush fresher and more hygienic (important for acne-prone skin!). The rounded triangular shape makes it easy to apply liquids and creams exactly where you need them, like under the eyes, around the nose, or over blemishes and spots. It’s the perfect +1 to Swipe Serum Concealer (each sold separately).\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":67804712829248,"sku":"1790563480446","price":53.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1001\/0660\/0768\/files\/LipSoftieBundle_1.jpg?v=1792425797"},{"product_id":"swipe-serum-foundation","title":"Swipe Serum Foundation","description":"\u003cp\u003eA sensitive-skin friendly, medium-buildable coverage, featherweight serum foundation that helps reduce inflammation and bacteria on the skin to prevent breakouts.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eThis non-comedogenic, non-acnegenic hydrating foundation glides on like serum, feels like you’re wearing nothing, and has a second-skin natural finish. It smooths texture without silicones, strengthens the skin barrier, and is made with Portulaca, an ingredient known to be anti-inflammatory + anti-microbial to help prevent breakouts and keep skin calm.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003ePortulaca Oleracea Extract:\u003c\/strong\u003e Anti-inflammatory + antimicrobial to helps calm irritation and keep breakout-causing bacteria in check.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFermented Oat:\u003c\/strong\u003e Deeply hydrates + helps strengthen the skin barrier.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eLactobacillus Ferment:\u003c\/strong\u003e Soothes skin + helps defend against environmental stressors.\u003cbr\u003e\u003cstrong\u003eIngredient List:\u003c\/strong\u003e Water\/Aqua\/Eau, C15-19 Alkane, Caprylic\/Capric Triglyceride, Dicaprylyl Carbonate, Propanediol, Silica, Glycerin, Polyglyceryl-3 Polyricinoleate, Glyceryl Hydrogenated Rosinate, Panthenol, Shorea Robusta Resin, Oryza Sativa (Rice) Starch, Sodium Chloride, Octyldodecanol, Stearalkonium Hectorite, Dextrin Palmitate, Magnesium Sulfate, Polyglyceryl-3 Diisostearate, Diisostearyl Malate, Squalane, Propylene Carbonate, Sodium Dehydroacetate, Sodium Myristoyl Glutamate, Polyglycerin-3, Tocopheryl Acetate, Ophiopogon Japonicus Root Extract, Polyhydroxystearic Acid, Portulaca Oleracea Extract, Aluminum Hydroxide, Lactobacillus Ferment, Ricinoleic Acid, Maltodextrin, Avena Sativa (Oat) Leaf Extract, Isostearic Acid, Citric Acid, Lecithin, Tocopherol, Saccharomyces Ferment Lysate Filtrate, Sodium Benzoate, Potassium Sorbate,). 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